• Laurie Reger

Laurie Reger Legacy at WNY BloodCare

May 17th, 2023|

WNY BloodCare Executive Director, Laurie Reger, retires at the end of the month. We began working with Laurie nearly from the start of her employee.  We are grateful to her for the engagement, but [...]

Magellan Client Feature – WNY BloodCare

November 4th, 2020|

Magellan Group Client Feature - WNY BloodCare WNY BloodCare is a federally licensed nonprofit independent, freestanding diagnostic and treatment center for persons with life-long bleeding and clotting disorders.  For more than 50 years, WNY [...]

  • life.with balance.

Harmonia Virtual Office Television Spot

August 30th, 2020|

The Magellan Group marketing strategy for Harmonia Collaborative Care featured their telebehavioral health virtual office visits in Spectrum television spots. Highlighted in our previous Client Feature, Harmonia Collaborative Care provides behavioral health and senior [...]

Nonprofit Giving in a Time of Crisis

March 25th, 2020|

Nonprofits are stepping up, as they have done for over a hundred years, to find ways to serve and support. The Magellan Group works with nonprofits to help strengthen their infrastructures in order to [...]

Leveraging your Value Proposition

January 31st, 2019|

Marta Hiczewski, MS conducted an education session on leveraging Value Propositions for Community Based Organizations (CBOs) that are part of GetSET (Get Success in Extraordinary Times). The purpose of our presentation was to help [...]

Rebranding Healthcare Organizations

January 28th, 2019|

Rebranding - WNY BloodCare   Rebranding healthcare organizations can be tricky.  The Hemophilia Center of Western New York is now WNY BloodCare. has long been questioning whether their name accurately represented the bleeding and clotting [...]

Value Based Reimbursement Current & Future

January 27th, 2019|

Magellan Partner Greg Hiczewski, MBA, CPA a CPE accredited presentation to a joint meeting of the Healthcare Finance Management Association and the Buffalo Chapter of the New York Medical Group Management Association.  The [...]

  • IBERO American Action League, Inc. Logo

Ibero American Action League

February 28th, 2018|

Ibero American Action League provides services to more than 17,000 primarily Hispanic individuals from 6 weeks of age to Seniors in urban Rochester, NY.  Ibero celebrates 50 years of service this year. Hispanics are [...]

  • Hemophilia Center of WNY Logo

HCWNY Golf Tournament

October 1st, 2017|

Magellan sponsors Hemophilia Center of WNY Golf Tournament.  The HCWNY Golf Tournament is the largest fundraiser supporting the organization.  We are proud to support their efforts to help those with Hemophilia and other bleeding [...]

  • S.H.E. Clinic Logo

Supporting the Opening of the S.H.E. Clinic

May 18th, 2017|

The Magellan Group provided marketing and communications services to the Hemophilia Center of WNY to support the opening of the S.H.E. Clinic (Specialty Hematology Experts) for adolescents and women with bleeding disorders.  The S.H.E. [...]

Finance and Metrics Workshop

July 12th, 2016|

Magellan Group partner, Greg Hiczewski, MBA, CPA conducted a finance and metrics workshop for non-profit agencies associated with the GetSET program. The workshop covered accounting terminology and concepts and focused on internal reporting for [...]

Minority Bar Association of WNY Foundation

May 9th, 2016|

The Community Foundation of Greater Buffalo received a grant from the Kellogg Foundation in Battle Creek, MI to establish a program called the Communities of Giving Legacy Initiative, an initiative that focuses on the [...]

Canisius CPD

January 27th, 2016|

The Canisius CPD is dedicated to providing lifelong professional education, developing workforce talent and promoting education in our community. A variety of programs are designed to strengthen participant abilities resulting in a higher level of [...]

New HCWNY Logo

January 27th, 2016|

Magellan's design of an alternative logo for the Hemophilia Center of WNY reaches out to those with Bleeding & Clotting Disorders and creates instant recognition of the multidisciplinary Clinical, Lab and Pharmacy services offered. [...]

Holiday Wishes

December 17th, 2015|

  The Magellan Group wishes you and yours a happy and healthy Holiday Season! The Magellan Group’s core values include giving back. Just as we go the extra mile with our clients, we dedicate ourselves [...]

Golf Tournaments

October 1st, 2015|

This summer The Magellan Group supported our non-profit partners by playing in their Golf Tournaments.  These tournaments provide non-restricted funds to their organizations.  This year, Magellan associates played in the Hemophilia Center of WNY and [...]

Buffalo International Horse Show

September 25th, 2015|

This year’s Buffalo International Horse Show was a huge hit with riders, horses and spectators. The BIHS is the largest fundraiser for the Buffalo Therapeutic Riding Center. The BTRC staff and volunteers work with children 6-16 with [...]


September 25th, 2015|

Bornhava is an early childhood pre-school for children from birth to 5 years of age with developmental disabilities. Its mission is to provide early intervention and preschool programming in a nurturing, family setting that supports their move towards [...]

Canisius Center for Professional Development (CPD)

September 25th, 2015|

The CPD is dedicated to providing lifelong professional educational, developing workforce talent and promoting education in WNY. The Magellan Group is working with CPD leadership and staff to develop a marketing plan for the Customized In-house Program.  The [...]

Hemophilia Center of WNY

September 25th, 2015|

The HCWNY is a separate, non-profit New York State-licensed diagnostic and treatment center offering a variety of specialized diagnostic and health maintenance services for persons with bleeding and clotting disorders.  The Hemophilia Center strives to improve [...]

Canisius CPD Neuromarketing

September 25th, 2015|

The Canisius Center for Professional Development has created a brainy business line – Neuromarketing. Led by Dr. Erikson G. Neilans, Neuromarketing is a multidisciplinary approach of traditional marketing, neuroscience and psychology to effectively study consumer behavior. Neuromarketing is [...]

Knox Memorial Cup II

July 23rd, 2015|

Magellan Group Marketing Coordinator Shannon Hiczewski, a member of the Stables at Knox Farm, Inc., celebrated a successful second annual Knox Memorial Cup Polo Competition. The Champagne Brunch and field-side tailgating attracted hundreds to the [...]

The Derby at Genesee Country Village

June 9th, 2015|

The Magellan Group was engaged by The Derby at Genesee Country Village and Museum to manage the public relations in the Buffalo and Rochester markets to promote the $35,000 International and $5,000 National Derbies held [...]

Improving Healthcare Delivery Systems

April 27th, 2015|

Improving the Effectiveness and Efficiency of Healthcare Delivery Systems  Overview and Comments – CPA Journal Article,  January 2015 Summary: An article entitled “Improving the Effectiveness and Efficiency of Healthcare Delivery Systems” appeared in the January 2015 issue [...]

GetSET & Bornhava

April 13th, 2015|

The Magellan Group has been selected as the Organizational Development consultants to work with Bornhava.  Bornhava is an early intervention and preschool program, nurturing and educating children with developmental disabilities from birth to five-years of [...]

Accessium Group’s New Ad Campaign

April 6th, 2015|

Accessium Group is on the cutting edge of patient health information. These ads ran in Business First's 2015 Medical Innovation & Technology & Healthcare Quarterly section driving readers to a landing page with more detailed [...]

Event Development and Management

November 14th, 2014|

Selecting the right event to help raise awareness and funds can be tricky. Are you struggling with how to ramp up your organization’s fundraising event? Are you getting the return you want on your investment? [...]

Catholic Health Opening

November 4th, 2014|

When it comes to grand openings, The Magellan Group’s maxim is you only get to open a new building once … so do it up right! Yet, in the case of Catholic Health’s new Administrative [...]

Congratulations Uniland!

October 16th, 2014|

We were with Uniland Development managing a successful topping off of their latest downtown building in the heart of the City of Buffalo on Friday. Once open, the building will house Delaware North Companies (parent [...]

The 68th Annual Buffalo International Horse Show

September 5th, 2014|

68th Annual Buffalo International Horse Show Announced Hundreds of Entries from United States & Canada Unique opportunity to watch Hunter/Jumper Horses in the City All proceeds benefit Buffalo Therapeutic Riding Center  The 2014 Buffalo International [...]

Do’s and Don’ts of Shopping Online

June 17th, 2014|

The Internet has changed the way we do business and that definitely includes our purchasing techniques. Today, more and more people are placing orders on-line.  There are many factors to consider when placing your order.  To make the [...]


June 3rd, 2014|

For many years, I worked in professional baseball under terrific ownership. They understood that sports and business must live together to be successful. More art than science, it was my role to lead the planning [...]

Shrimp Mousse & Shrimp Pie

March 31st, 2014|

  Shrimp Mousse   Ingredients: ½ cup frozen non-dairy creamer, thawed             1 tsp. minced onion 2 envelopes unflavored gelatin                               2 T. lemon juice 1 10¾-oz. can tomato soup                                      ½ tsp. salt 1 8-oz. pkg. cream [...]

Frozen Chocolate Pots

March 27th, 2014|

  Ingredients: 1 8-oz. chocolate bar with almonds                        1 8-oz. tub frozen non-dairy ½ cup frozen non-dairy creamer, thawed                whipped topping, thawed 1 cup mini marshmallows   Directions: Combine chocolate, marshmallows and thawed creamer [...]

Carrot Soup

March 25th, 2014|

Carrot Soup with Peas   Ingredients: ½ stick butter                                                                                                 ¼ tsp. dried marjoram 1 lb. carrots, shredded                                                                               ¼ tsp. dried thyme 8 green onions, minced                                                                            1½ quarts chicken stock 1 cup finely chopped potatoes                                                              3 [...]

Nancy Martin Receives President Citation

December 11th, 2013|

Congratulations to Nancy Martin on her recent recognition. On Monday, Minor League Baseball™ President & CEO Pat O’Conner presented Nancy with a special Presidential Citation during the opening session of the Baseball Winter Meetings™ in Orlando. This special [...]

Buffalo Seminary Holiday Bazaar

December 6th, 2013|

Do some holiday shopping this Saturday! Stop by Buffalo Seminary at 205 Bidwell Pkwy. between 10am and 2pm for the Alum Association’s annual Holiday Bazaar and support our own Gaby DeRose, president of the BSAA. [...]

Hemophilia Center of Western New York

December 6th, 2013|

One of The Magellan Group's areas of expertise is board development and strategic planning, and on Saturday we had the privilege and opportunity to work with directors and members of the administration and staff of [...]

Sabres Alumni Wine Festival, Part 2.

December 6th, 2013|

Congratulations to our friend and Magellan colleague Nancy Martin and her fabulous fellow event organizers for a phenomenal 10th Annual Sabres Alumni Fall Wine Festival. It was a fun evening and, with over 800 in [...]

Sabres Alumni Wine Festival

December 6th, 2013|

Magellan principal and Sabres Alumni Wine Festival Chair, Nancy Martin, on AM Buffalo with Sabres Alum Danny Gare promoting the upcoming event which raises money for breast health in WNY. Sabres Alumni Wine Fest Interview

Cradle Beach Camp Gala

November 15th, 2013|

The Magellan Group was proud to be in attendance at Cradle Beach Camp's fundraising gala this past weekend. The things they work tirelessly to give to disabled and disadvantaged children are truly touching! You can [...]

Sabres Alumni Fall Wine Festival

November 6th, 2013|

Magellan principal and Sabres Alumni Wine Festival Chair, Nancy Martin, on AM Buffalo with Sabres Alum Danny Gare promoting the upcoming event which raises money for breast health in WNY.

The Greg Norman Collection

October 9th, 2013|

2013 The Magellan Group will provide your corporation, golf tournament or event with the latest Greg Norman Apparel. We have a long standing relationship and can provide an extensive and diverse line of clothing from [...]

Accessium Group Inc.

October 9th, 2013|

2013 Marta Hiczewski is CMO for clients Accessium Group Inc. and Accessium Billing & Consulting. See our ad in Business First's 2013 Healthcare Guide. This year's ad was created by Jordan Hegyi and Mike Gluck [...]

Kids With Cameras

October 9th, 2013|

2013 It was just a week ago today that The Magellan Group had the pleasure of attending the 1st Kids With Cameras gallery exhibit & reception. We became familiar with Kids With Cameras: Through Our [...]

2013 Garden Walk

October 9th, 2013|

2013 Congratulations, Garden Walk Buffalo and Catholic Health on another successful collaborative event! Thousands of locals and out-of-towners flocked to area homes to view the nearly 400 gardens included on the self-guided tour. As a [...]

The 67th Buffalo International Horse Show

September 18th, 2013|

2013 Congratulations to our own Marta Hiczewski who was honored last night at the Buffalo Equestrian Center during the 67th annual Buffalo International Horse Show (BIHS)! This year's show was dedicated to Marta in recognition [...]