The Magellan Group provided marketing and communications services to the Hemophilia Center of WNY to support the opening of the S.H.E. Clinic (Specialty Hematology Experts) for adolescents and women with bleeding disorders. The S.H.E. Clinic provides diagnosis and treatment for these conditions that may go unresolved. Research indicates that 30% of females who present with heavy menstrual bleeding have a bleeding disorder.