Marta Hiczewski, MS https://magellanadvisory.com/get-to-know-us/marta-k-hiczewski-ms/ conducted an education session on leveraging Value Propositions for Community Based Organizations (CBOs) that are part of GetSET (Get Success in Extraordinary Times). The purpose of our presentation was to help agencies understand how to message and deliver their Value Propositions to their target audience. GetSET is an initiative of the [...]

Rebranding - WNY BloodCare   Rebranding healthcare organizations can be tricky.  The Hemophilia Center of Western New York is now WNY BloodCare.https://wnybloodcare.org has long been questioning whether their name accurately represented the bleeding and clotting populations they serve. When they were founded over 40 years ago, their patient population was strictly hemophiliacs.  Today, only a [...]

Magellan Partner Greg Hiczewski, MBA, CPA https://magellanadvisory.com/get-to-know-us/gregory-j-hiczewski-mba-cpa/made a CPE accredited presentation to a joint meeting of the Healthcare Finance Management Association and the Buffalo Chapter of the New York Medical Group Management Association.  The topic was the Current State and Future of Value Based Reimbursement (VBR). Greg’s presentation addressed VBR at the Federal level, [...]

Magellan Partner, Marta Hiczewski, MS, was approached by Business First to offer her thoughts on how business leaders can organize more effective sales and staff meetings as they plan for 2019. Marta has years of experience organizing and leading meetings of this very kind.  Her key wisdom is "take the time to prepare". No one likes [...]